Case Study - Make your Move Kirkcaldy

Kirk2

Event Outline

Make Your Move Kirkcaldy was organised to encourage people to go and participate in cycling activities at Town House Square, Kirkcaldy. The event first took place in 2011 to promote the Make Your Move Kirkcaldy Walking and Cycling Initiative.

Kirk4Pennine Events were engaged by Sustrans and Fife Council to organise the free public cycle show. Through consultations with local groups and regular steering group meetings, a series of 5 events were devised, designed to be appealing to all ages and for people who were not classed as cyclists. Two of the events were involved in much larger community events and the remaining 3 were stand alone events.

Cycle Events

Kirk3The five cycle events took place across Kirkcaldy during the period of May to Sept 2011. The events and locations were chosen to address local factors, age ranges and social classes:

  • Make your Move Kirkcaldy launch cycle show 
  • Bike Week Schools Cycling Roadshow 
  • Beveridge Park Family Weekend 
  • Templehall Gala Day                             
  • Ravenscraig Park Cycle Finale

Kirk1

Kirkcaldy -25Included in the cycle show were the following exhibition stands and activities;

  • Make Your Move Kirkcaldy Information Display
  • Sustrans Display
  • Fife Council Display
  • First Aid Post
  • Get Cycling - bike try outs throughout the day
  • Voodoo - Stunt Displays
  • Try Out Arena
  • Balloon Modeller
  • Face Painter
  • Percussion Workshops
  • Stiltwalkers
  • Virtual Cycle Ride
  • Bling Your Bike
  • Pennine Events Smoothie Maker
  • Dr Bike - Puncture Repair Workshop
  • Dr Bike Maintenance
  • Tombola
  • Cake Stall
  • Middleden MTB literature
  • Event Public Address System and Compere

Bike Week Programme

  • 570 children experienced the cycle roadshow

Kirk6Beveridge Park Event

  • Over 4000 visitors
  • Had 220 Prize Draws completed
  • 110 bikes treated by Dr Bike

Templehall Gala Event

  • Over 1000 visitors
  • Bike Skills had a constant stream of people to take part in their sessions
  • Over 150 bikes treated by Dr Bike
  • Pennine Events made approximately 250 free fruit smoothies


Kirk8Ravenscraig Park Event

  • Bike Park utilised at this event around 40 bikes counted at one point
  • Over 800 visitors to the event
  • 250 people watched each performance by The Clan
  • Pennine Events made approximately 230 free fruit smoothies

Testiminonial

"Pennine Events have planned and delivered a series of cycling events with Sustrans and Fife Council as part of the Make your Move Kirkcaldy project during the summer of 2011. Pennine have been professional, well-organsied and enthusiastic in delivering these popular events, and have responded well when presented with challenging timescales."

Michael Nimmo, Project Co-ordinator, Make Your Move Kirkcaldy