Cycle Silverstone is a brand new, all abilities cycling event at the world renowned British Grand Prix track, Silverstone Circuit, with a 10k family ride and 20k and 50k time chipped ride. It is a one-day event accompanied by a festival village containing a large screen, kids cycling activities provided by British Cycling, roaming entertainment and plenty of food and drink. DJ legend Dom Whiting, AKA the Cycling DJ, also made an appearance in the family ride.
Appointed as Silverstone’s strategic sports partner in 2021, Pennine Events, combined with Silverstone’s own teams created, marketed, and delivered the brand new, extremely exciting event. The event is now set to be an annual fixture with an ongoing partnership between Pennine Events and Silverstone Circuit.